April 19, 2016

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Hawksmill Denim Co is a British based premium denim brand combining authentic manufacturing with contemporary fits.

We create well-made and enduring garments that shun cyclical fashion trends in favour of good design and longevity.  

The jeans are manufactured in Europe with painstaking attention to detail using vintage Union Special machines and historical construction methods. The result is a product which is built to last combining both functionality and character.

Autumn Winter 2015 Look Book

We recently shot our first look book for Hawksmill. The influence for the shoot came from 1960s British cinema and two films in particular. A Clockwork Orange and Bronco Bullfrog. We used two key locations in South London from each respective film.

Bronco Bullfrog is as an authentic a representation of late 1960s youth culture as you get. Filmed with a totally amateur cast who improvised their roles, the film is a near perfect record of the "Suedehead" movement of the time . One of the films key scenes was shot in the Greenwich Tunnel which we utilised for some of our shots.

Indigo, Denim, Greenwich Tunnel

Another key location used was the Thamesmead Estate from Stanley Kubrick's " A Clockwork Orange" . Originally built as a utopian town for the 21st century many parts of the estate have now been demolished. However, what's left is one of London's finest remaining examples of "Brutalist" architecture.

A Clockwork Orange, Binsey Walk, Thamesmead, 1960s British Cinema, Denim Suedehead, indigo blue, British denim


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